NN Insurance

Beyond a simple corporate portal


NN Insurance is a member of NN Group located in the Netherlands. NN Group is operating in 18 countries and ensuring to reach its goals with the efforts of 12 000 employees worldwide: To provide high-quality products and services for 15 million clients.

The former ING Group was founded in 2003 by the merger of Nationale-Nederlanden and NMB Postbank Group. ING Group was responsible for both the banking and insurance divisions. In 2014 NN decided to continue as an independent insurance company, while ING Group took the banking products and services. Our project was about the renewal of the nn.hu portal. 

“Webtown used Liferay to develop the corporate website of NN Hungary. Key features included an investment analysis tool, a sales platform with calculators, internal systems integrations, and a blog. Of course, we’ve had some very tough tasks, and never encountered something that Webtown couldn’t do.”

Tamás Kocsis

Head of Marketing
NN Insurance Hungary

That time when we started this project the insurance company held its previous name ING, however, they wanted to prepare for a name change to NN, and related to this fact they also wanted to get ready for the rebranding of their site. Their goal was to promote their products, and services and introduce the company as the first step. For existing clients, they aimed to provide additional information and also legally binding documents to ensure all the insured are informed properly. After the name change, facilitated by the improvement of the regulations on insurance companies NN decided to take steps to let clients take out their insurance online. Therefore, NN wanted an agile partner for transforming its online channel into a digital retail point.


Our first milestone was to develop a content site for NN with UX-friendly features like yield displaying charts, newsletter signup, and document lookup. Then NN’s strategy called for commerce solutions that turned to the development of an all-around online sales platform with the necessary features to meet all the regulations declared in the insurance law and in the civil code as well. We developed a comprehensive pricing algorithm that defines the quoting process. Among other features, we can also highlight policy generation with database storing and automatic email sending with the mandatory documents as well as other useful information.

Before starting the development process of NN’s new platform on the basis of Liferay 6.2 we introduced the agile project methodology through product owner coaching to be fully transparent about how we implement our iterations week by week as a scrum team.


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